McSilver
As the digital partner for McSilver, We Are Immediate helped the organization evolve its mission by providing a robust, ADA compliant, WordPress website.
The new website provides seamless and responsive content, showcasing the mission’s story & contextually promoting news and events… all with strong SEO.
- Custom web design and development
- ADA compliant
- Online event registration
- Mobile responsive.
Bringing powerful achievements to life.
The new website is the perfect environment to highlight all their ground-breaking research and programs.
“We wanted to showcase the impact of McSilver’s programs on eliminating poverty, and the website does just that.”
-Miles Martin, McSilver Institute
Increase in Traffic
Our Process
Research
Through a series of interviews and surveys (mainly for employees and sometimes users, in this case from McSilver), we aim to fully grasp what the organization stands for and what it needs to achieve. With that information in mind, we are equipped to start the whole process.
UX Design
The User Experience is a key part of the McSilver website. Through our detailed methodology, we included easy-to-find information, robust search, filters and multiple ways that users could find all the information they need.
Graphic Design
Our approach for McSilver was a colorful and eye-catching design, using and expanding on the organization’s color palette and logo, with a very expressive and strategic use of images to highlight key sections and elements.
Development & QA
Our expert WordPress web developers specialize in building non-profit websites that are not only visually appealing but also bug-free and highly functional. We focus on creating seamless user experiences, ensuring that each site is easy to navigate and manage. Our code-base is updated monthly to ensure the highest level of security.
SEO
All our websites come with Search Engine Optimization technology, tools, and training. By optimizing a website’s content, structure, and technical aspects, SEO helps ensure that it appears higher in search results, making it easier for potential donors and volunteers to find. This increased visibility leads to more organic traffic, which is often more valuable than paid traffic because it’s driven by genuine interest in the website’s offerings. Additionally, SEO helps build credibility and trust, as users tend to associate higher-ranking sites with authority and reliability.
