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Choose the best nonprofit web design company: a guide

What you need to know.

Choose the best nonprofit web design company: a guide

We Are Immediate is a top web design company for nonprofit websites.  This guide makes it easy for you to find and select the perfect web design company for your charity or nonprofit organization.

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Basic questions for choosing the best nonprofit web design company

What should I look for in a nonprofit web design company?

A top web design company (like We Are Immediate) should have the following:

  • 5 years of working with nonprofits,
  • a great portfolio of live nonprofit websites
  • 3 or more reviews, 3 or more references
  • Skills and knowledge to match your mission and marketing requirements with a new website
  • Robust understanding of fundraising software
  • The ability to work with small and large groups
  • Builds websites that are easy to administer
  • Will build an SEO and AI-optimized website
  • Add ADA requirements
  • AND, most importantly, to listen to what your needs and requirements are
How much does a non-profit website cost in 2025 - 2026

It all depends on what your technical and design requirements are.  We Are Immediate builds custom web designs on WordPress.  Each page is meticulously designed to reach a specific mission and marketing goal.  Our prices vary depending on the following:

Our websites range in cost from $15,000 to upwards of $100,000.  We have a plan to fit most budgets.  I

What is the best platform for nonprofit websites — WordPress, Wix, Squarespace, or Drupal?

We Are Immediate uses WordPress for many reasons:

  • Easy to use
  • Easy to customize
  • Forever expandable
  • Google loves WordPress’s SEO and AI search tools
  • High performing

If you want full details on why WordPress is perfect for nonprofit web development, read more.

How long does it take to build a nonprofit website?

On average, our websites take between 3 and 5 months.  However, we’ve had circumstances that have been less and those that have stretched to 9 months based on content migration (10,000 pages).

What should be included in a nonprofit website proposal or RFP?

Topline requirements are the project scope, timeline, budget, deliverables, platform, integrations, design examples, and post-launch support. However, for the best RFP, read our guide.  Click here to read.

Should I hire a freelancer or a web design agency for my nonprofit?

Agencies like We Are Immediate provide a deep skillset that is hard to beat as a freelancer.  If you want a team that combines world-class knowledge of nonprofit organizations from design and development to strategy, hire an agency.  However, freelancers might suit the needs of a smaller project.

How do I make sure my nonprofit website increases donations?

Utilize an easy-to-use donation software, such as FundRaise Up or Donor Perfect.  Your donation software should be visible on multiple pages and easy to create campaigns.  Your website should have multiple calls to action buttons, video, and text based stories of impact and impact statistics.  Ensure that your website is transparent in how it uses donations. Here are examples of websites we built that illustrate this.  CPIntl,  Randall’s Island and RiverstoneNYC.

ADA/WCAG) standards should nonprofit websites meet?

Nonprofit websites should meet WCAG 2.1 AA standards to ensure accessibility for all users. This includes screen reader compatibility, color contrast, and keyboard navigation.  We recommend two different SaaS software that can help make this dreamily easy!  Userway and Accessibe

Can my nonprofit website support multilingual content?

Yes.  We can do that with either Google Translate or a paid WordPress plugin.  Click Here for an example We Are Immediate designed that uses Google Translate.

What questions should I ask before hiring a web developer or agency?

Ask about their nonprofit experience, past clients, design process, accessibility knowledge, CMS expertise, post-launch support, and pricing transparency.  Click Here for a full guide.

Measurable results to prove our success

Randall's Island Park

32% increase in website traffic

Fundraising & Technology Questions

Which donation platforms integrate best with nonprofit websites?

The donation platform that you select is based on the needs of your nonprofit organization.  WordPress integrates with many platforms including FundraiseUp, GiveWP, Donorbox, Donor Perfect and more.  We ensure seamless integration so donations are easy to give and track.

 

 

 

How can my website support recurring donations or fundraising campaigns?

Your donor platform should support recurring donations as well as multiple payment types such as credit cards, PayPal and Apple Pay.

What tools should I use for email capture, newsletters, and volunteer sign-ups?

There are many tools for database growth, from free like Google Forms, to subscription-based tools such as Mailchimp and Constant Contact for newsletters.  Other Paid tools like Bloomerang and other CRMs can help manage volunteers

How do I measure the ROI of my nonprofit website?

Conversion metrics need to be established by your organization and can include things such as donations, volunteer sign-ups, contact form submissions, and website traffic. You can track results using Google Analytics, SEO tools such as SEM Rush, and of course, donor reporting and volunteer signups.

Design, Content, and Strategy

What pages should every nonprofit website include?

Essential pages include Home, About Us, Mission, Statistics,  Programs/Services, Get Involved, Donate, Events, Contact, Blog/News, and Impact Stories. Clear navigation and calls-to-action are critical.  For a complete list, Click Here and Here

 

 

 

 

 

How often should my nonprofit redesign its website?

We build our websites to be forever extensible and updatable.  You can have some template redesigns after 3 or 5 years.  But a complete redesign might only be necessary with a complete branding redesign.

How do I make sure my website tells our nonprofit’s story effectively?

It’s all about the words and videos you use to tell your story.  Combine storytelling with visuals, case studies, testimonials, and impact metrics. Highlight your mission, successes, and community impact.  Our client CPIntl does a great job of story-telling.

What’s the difference between custom web design and template-based design for nonprofits?

A custom-designed website from We Are Immediate means that every single page is completely created from scratch. Each page is designed to fill a specific mission-based goal, whether to reach clients, donors, funders, or volunteers.  A template can’t be customized.  Our admin panels are also customized for use by the least technical person on your team.

Can a nonprofit website help with grant applications and fundraising reports?

Yes. Our websites offer the professional perception that your nonprofit will deliver what is required from the grant. You can host downloadable impact reports, showcase outcomes, and provide data visualizations to support grant applications and donor transparency.

What are examples of successful nonprofit websites?

We have many successful websites in our portfolio which can be found by clicking here.  Here is an easy to use list:

 

Can you help us migrate content and create a content strategy

Yes!  We Are Immediate is will help your organization migrate and rewrite content for your new website. We ensure your message is both readable and SEO optimized.  It doesn’t matter if it’s only 50 pages or 5000; we have a plan for you.

The best nonprofit web design company

Why should nonprofits invest in professional web design instead of DIY platforms?

That choice must come from the mission and goals of the nonprofit and what your budget will allow you to spend.  A professional nonprofit web design company like We Are Immediate brings to you years of knowledge that guarantees your nonprofit website will be a crucial tool in advancing your mission and fundraising goals. Professional agencies provide strategy, scalability, accessibility compliance, SEO, and donor optimization — all critical for maximizing impact

How can I find a nonprofit web design company that understands our mission?

All nonprofit web design companies should have examples of active websites on their portfolio pages.  In addition, you should require 3 to 5 references from organizations whose websites they built.  We Are Immediate specializes exclusively in nonprofits.

What ongoing support should I expect from a nonprofit website company?

Maintenance, updates, CMS training, hosting support, and troubleshooting are essential. Our team offers unlimited training and ongoing support.

Do nonprofit web design agencies offer SEO and digital marketing guidance?

Yes. Agencies like We Are Immediate help with search engine optimization, content strategy, and fundraising-focused digital marketing.  We have a specific focus on AI search results for SEO support.   Additionally, we will create branded social media posts, videos, and stories.

How do I know if a nonprofit web design agency is reputable?

Check client testimonials, portfolio projects, industry awards, and references. A trusted agency will have measurable results and long-term client partnerships.

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